This article talks about color psychology as it pertains to current marketing trends. June Campbell made some interesting points that I felt were worthy of passing along for your viewing pleasure. For example, why do most restaurants choose reds and oranges in their color scheme? Is your favorite color associated with death in another culture? Click the link to read on.
http://www.brandingstrategyinsider.com/2008/06/color-psycholog.html
I am currently researching color symbolism for my essay paper. I will be posting from my final in a couple of weeks so be sure to check back.
[Podcast] Designers Don’t Build Brands with Kevin Finn
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Jacob Cass and Matt Davies sit down with Kevin Finn, founder of TheSumOf
and author of Brand Principles, to unpack a provocative idea that
challenges a cor...
4 days ago
